Sheena Karim — Change & Transformation Leader

About

C-Suite trusted advisor with 20 years in change

Founder of Change Made Simple and developer of an AI-powered Change Impact Scorecard, built end-to-end on Claude API, Cloudflare, GitHub and JSEmail.

30 years' project experience, 20 in change — trusted by CEOs, CFOs and CIOs across government, financial services, NFP and professional services. Delivered technology adoption across 50+ projects and 15+ organisations, including NAB, Australia Post, Monash University and Wyndham City Council.

Designed and facilitated training for 3,000+ staff, including 80 live sessions to 2,000 users, solo-facilitated. Built change management as a formal discipline from scratch at IBM Bluewolf and System Partners, across 15+ concurrent client engagements.

Key strengths
🏛️
C-Suite Partnership
Trusted advisor to CEOs, CFOs and CIOs. Comfortable navigating executive-level complexity and organisational politics.
🤖
AI Tool Developer
Built a proprietary AI-powered Change Impact Scorecard end-to-end using Claude API, GitHub, Railway and Netlify.
🎯
Enterprise Technology Adoption
Salesforce, SAP, Oracle, Azure — deep experience making large-scale implementations land with real users.
🏗️
Building from Scratch
Established change as a formal discipline at IBM Bluewolf and System Partners across 15+ concurrent client engagements.

Career History

Where I've delivered impact

15+ organisations, 50+ projects. From building change practices from scratch to steering enterprise-wide technology transformations.

Change Made Simple · Nov 2024 – Present Current

Founder & Principal Change Consultant

Founded a boutique change consultancy specialising in digital transformation and enterprise AI adoption, creating a proprietary 5-step change methodology and business readiness framework now used across client engagements. Developed an AI-powered Change Impact Scorecard built end-to-end on Claude API, Cloudflare, GitHub and JSEmail.

Change StrategyStakeholder AnalysisWebsite DevelopmentContent DevelopmentMarketing PlanProject ManagementBusiness DevelopmentAI-Change ToolsClaude APIMethodology Design

Led technology and process transformation aligned to the organisation's 2040 strategic vision. Change impact analysis flagged a vendor mismatch, averting a costly failed implementation before it commenced.

Change StrategyChange PlanChange Impact AnalysisStakeholder AnalysisStakeholder ManagementEngagement PlanProcess & RequirementsTraining PlanComms PlanTraining DeliveryVendor Risk Assessment

Embedded as change partner across concurrent Salesforce and Azure Data Lake programs. Partnered with the CIO to design a capability uplift program for a 100-person technology team and redeveloped the change methodology and toolkit, endorsed by the CIO and embedded org-wide.

SalesforceAzure Data LakeChange StrategyChange PlanChange Impact AnalysisEngagement PlanStakeholder AnalysisStakeholder ManagementTraining PlanTraining DeliveryCapability UpliftCIO Partnership

Led change across two simultaneous system implementations — rostering and payroll/HRIS — for a 2,500-staff NDIS provider. Turned significant organisational resistance into structured engagement and stepped into training delivery to secure go-live readiness.

HRISPayrollNDISTrade Union EngagementChange StrategyChange PlanChange Impact AnalysisStakeholder AnalysisStakeholder ManagementEngagement PlanComms PlanTraining PlanTraining Delivery

Led Salesforce transformation for 100 staff alongside a No Interest Loans simplification project, partnering with Big 4 delivery teams and stepping in as interim Project Manager during a leadership gap.

SalesforceBig 4 PartnershipChange StrategyChange PlanStakeholder AnalysisStakeholder ManagementEngagement PlanTraining PlanTraining DeliveryProject ManagementProduct Management

Led change and training for a statewide kindergarten system rollout to Victorian Early Childhood Educators. Designed and delivered 80 live training sessions to 2,000 users through full digital delivery during COVID — all solo-facilitated.

Salesforce80 Live Sessions2,000 UsersStatewide RolloutChange PlanStakeholder AnalysisStakeholder ManagementEngagement PlanTraining PlanTraining Delivery

Led a team delivering full change strategy, comms and training for 800 impacted users in the B&G division. Built executive alignment with General Managers and developed a Change Leadership program for middle managers.

Salesforce Lightning800 UsersChange Leadership ProgramChange StrategyChange PlanChange Impact AnalysisStakeholder AnalysisStakeholder ManagementEngagement PlanComms PlanTraining Plan

Managed change across 14 stakeholder groups in a highly regulated banking environment, supporting training delivery to 4,000 users in one of Australia's largest Salesforce rollouts.

Salesforce4,000 Users14 Stakeholder GroupsChange StrategyChange PlanStakeholder AnalysisStakeholder ManagementEngagement PlanTraining PlanTraining Delivery

Established change management as a formal discipline from scratch — building the methodology, tools and leadership buy-in across 15+ concurrent Salesforce client engagements including Tabcorp, Suncorp and Transport NSW.

Salesforce15+ Concurrent ClientsTabcorpSuncorpTransport NSWChange StrategyChange PlanEngagement PlanStakeholder AnalysisStakeholder ManagementMethodology Design

Built and led a change practice across multiple concurrent clients including Australia Post and Direct Connect.

SalesforceMultiple Concurrent ClientsChange StrategyChange PlanStakeholder AnalysisStakeholder ManagementEngagement PlanTraining PlanProject ManagementBusiness Development

Earlier Career — 2010 to 2018

AB InBev / CUB

Change Manager

Change Manager across SAP, Salesforce and multiple concurrent programs.

Monash University

Change & Training Lead

Change and training leadership across a major university environment.

Wyndham City Council

Change & Communications Lead

Oracle implementation impacting 1,500 staff. Led stakeholder engagement including Trade Union representatives in a complex local government IR environment.

IDP Education

OD Manager / Training Manager / Change Consultant

Multiple platform change and training roles across organisational development.

Pre-2010 — UK & Australia

Supply chain, buying and SAP training roles across British Airports Authority, Colgate, Safeway UK, Fujitsu and Australia Post. Partnered with KPMG on a Department of Defence project in 2008.

Change & Transformation Leader

C-Suite trusted advisor with 20 years in change

Where I've delivered impact

What I bring to the table

Education & credentials

Ready to make change land?